Cricket on the up among kids
England’s fluctuating fortunes in the Ashes series over the past two years have helped to prompt a sharp rise in the number of children playing cricket regularly, new research has revealed.
New figures from BMRB, one of Europe’s largest research companies, show a 40 per cent increase over a four-year period from 2003 reflecting England’s high-profile international campaigns and the ECB’s programmes to develop young talent.
To read more, please see the English Cricket Board website.
